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L\'Oreal Silver Purple Conditioner is a 6.7oz professional toning conditioner formulated for grey, white, and light blonde hair. It neutralizes the yellow tones that naturally develop in silver and platinum hair while delivering softness and shine.
Grey, white, and platinum blonde hair absorbs yellow tones from the environment, water minerals, and UV exposure. This conditioner deposits purple pigments that cancel out that yellowing, keeping your silver hair looking clean and bright. It also conditions and softens the hair fiber, which matters because grey hair tends to be coarser and more resistant than pigmented hair.
Magnesium Extract provides the base for the purple neutralizing pigments. Conditioning agents soften the naturally coarser texture of grey and white hair while enhancing shine.
After shampooing with the Silver Shampoo, apply evenly to wet hair. Leave on for 2 to 5 minutes depending on the level of yellowing you want to correct. Rinse thoroughly. Use 1 to 2 times per week for maintenance toning.
Vero Beach\'s water and sun are particularly tough on silver and grey hair. Many of our clients at James Geidner Hair Studio who are embracing their natural silver find that this conditioner is the difference between grey hair that looks intentional and grey hair that looks neglected. The purple pigments keep the yellow away, and the conditioning tames the wiry texture that grey hair is known for.
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